- Develop, implement and manage short-term social media lead-generation campaigns.
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
- Create, review, edit and update content for marketing materials, and social media platforms.
- Monitor various social media platforms such as Facebook Instagram, LinkedIn, Twitter, Snapchat, etcÂ
- Constantly develop new ways/ideas to generate leads for the company using the major social media platforms (Facebook, Instagram, LinkedIn, Twitter, Snapchat, etc.)
- Build the company’s social media presence.
